HTML header tags, also known as heading tags, are HTML elements that are used to structure the content on a web page. They range from H1 to H6, with H1 being the most important and H6 being the least important. These tags are used to indicate the hierarchy of the content on the page and help search engines understand the main topics and subtopics of the page.
Here’s how HTML header tags work for SEO:
- H1 Tag: The H1 tag is the most important heading on a page and should be used to indicate the main topic of the page. It should contain the primary keyword or key phrase for which the page is optimized.
- H2 Tag: The H2 tag is used to indicate subtopics that are related to the main topic of the page. It should contain secondary keywords that support the main topic of the page.
- H3-H6 Tags: The H3-H6 tags are used to indicate subtopics that are related to the H2 tag. They should contain supporting keywords and phrases that provide more specific information about the subtopic.
By using header tags, you can improve the structure of your content and help search engines understand the hierarchy of your content. This can help to improve the readability of your content, as well as its relevance and authority in the eyes of search engines.
It’s important to use header tags correctly and avoid overusing or misusing them, as this can have a negative impact on your SEO. Avoid using header tags purely for formatting purposes, and instead use them to structure your content in a way that is clear, logical, and helpful to both search engines and human readers.