19 Mobile Analytics Tools For Mobile Website And Apps

Mobile analytics tools for mobile websites and apps are software solutions that are used to track and measure the performance of mobile apps and websites. These tools provide valuable insights into user behavior, which can help mobile app developers and website owners optimize their products for better user engagement and retention.

Mobile analytics tools are used to track and measure a wide range of metrics, including user acquisition, engagement, retention, and revenue. Some of the key features of mobile analytics tools include tracking user behavior across different screens, monitoring app crashes and errors, tracking user retention and churn rates, and measuring the effectiveness of in-app or on-site campaigns.

Overall, mobile analytics tools are essential for businesses that want to stay competitive in the mobile app and website market. By providing real-time insights into user behavior and performance metrics, these tools can help businesses optimize their products for better user engagement, retention, and revenue.

  1. Google Analytics: The most widely used analytics tool for both mobile apps and websites. Provides detailed information on user behavior and helps track app usage, screen views, and conversions.
  2. Firebase Analytics: A mobile analytics platform by Google that offers real-time insights into user behavior, in-app purchase tracking, and conversion tracking.
  3. Mixpanel: A user behavior analytics tool that offers real-time insights and advanced segmentation capabilities for mobile apps.
  4. Flurry Analytics: A mobile analytics tool that offers app usage analytics, user retention tracking, and app crash reporting.
  5. Amplitude: A mobile analytics platform that provides detailed insights into user behavior, user retention tracking, and cohort analysis.
  6. Localytics: A mobile analytics tool that offers real-time insights into user behavior, user engagement tracking, and push notifications.
  7. Countly: A mobile analytics platform that provides real-time insights into user behavior, user engagement tracking, and crash reporting.
  8. App Annie: A mobile analytics platform that offers app store analytics, competitor analysis, and market intelligence.
  9. CleverTap: A mobile analytics platform that offers user behavior analytics, push notifications, and in-app messaging.
  10. Adjust: A mobile analytics tool that offers user behavior analytics, attribution tracking, and cohort analysis.
  11. Kochava: A mobile analytics platform that offers user behavior analytics, attribution tracking, and app engagement tracking.
  12. Singular: A mobile analytics platform that offers user behavior analytics, attribution tracking, and real-time ROI tracking.
  13. Appsee: A mobile analytics platform that offers user behavior analytics, user session recording, and touch heatmaps.
  14. Heap: A mobile analytics platform that offers user behavior analytics, event tracking, and user segmentation.
  15. Mixify: A mobile analytics platform that offers real-time user behavior analytics, push notifications, and in-app messaging.
  16. MoEngage: A mobile analytics platform that offers user behavior analytics, push notifications, and in-app messaging.
  17. Radar: A mobile analytics platform that offers real-time user behavior analytics, geolocation tracking, and user segmentation.
  18. Smartlook: A mobile analytics platform that offers user behavior analytics, session recording, and touch heatmaps.
  19. VWO Engage: A mobile analytics platform that offers user behavior analytics, push notifications, and in-app messaging.